Partnerships
making connections, SEIZING opportunities
Kondor Blue & Craterr
Task: Find complimentary brands who would want to use our products in their trade show booths for more exposure.
Role: Identified a brand called Kondor Blue, contacted them, arranged a meeting, made an agreement.
Results: Kondor Blue used Nanlite lights in their NAB 2024 booth, and they also connected us with an agency called Craterr, who ended up sending many industry influencers to the Nanlite booth, resulting in an abundance of social shares, livestreams, and video interviews.
2
Valuable New Partners
12
Industry Influencer Connections
Suunto Value Pack Integration
Task: Find new channels for growth.
Role: Identified opportunity, negotiated with partner, design, and copywriting.
Results: Every person who has purchased a Suunto watch since August 1st 2019 to this day has received an offer for an extended 3-month trial of SportTracks. This has driven considerable growth and exposure for SportTracks, and added variety to Suunto’s offering.